A variety of podcasts can help content marketers keep abreast with current marketing trends. Some of the most popular marketing podcasts are HAMYAW (the most popular marketing podcast on Apple Podcasts), Copyblogger FM, and Revenue Marketing Report. Another popular choice is Animalz's content marketing podcast.
HAMYAW is the best marketing podcast
HAMYAW stands for Hillary and Margo Yell at Websites, and is a great marketing podcast, with video content. Margo Aaron, a copywriter and prolific marketer, is their co-host. They are raw and honest. It's not uncommon for them to point out passing trends or fads. This creates a wonderful listening experience.
This podcast will give you an in-depth knowledge of everything SEO to outsourcing. This podcast can help you answer your questions whether you're a startup owner or aspiring entrepreneur. The host has interviewed some the best marketers in the world and is a seasoned marketer.
Copyblogger FM, the second most popular marketing podcast on Apple podcasts, is Copyblogger FM
If you're looking for the latest marketing advice, copyblogger's podcast is an excellent place to start. This podcast is hosted and edited by Tim Stoddart. It discusses everything from copywriting to content market. You can also learn a lot about the entrepreneurial mindset from this podcast.
The podcast features new episodes every day. These episodes are short, averaging 30 minutes each. This makes them perfect for commuters and people who don't have enough time to read. Every day, Entrepreneur is a popular podcast about marketing.
Revenue Marketing Report was the third most downloaded podcast on apple podcasts
This podcast discusses marketing strategy and brand positioning. The podcast is known to be full of real-world information and useful growth tips. This podcast provides a wealth of information for B2B marketers looking to improve their sales and marketing strategies.
It may be surprising that a podcast dedicated to marketing and sales ranks third, but it is an indication that this is a hot area. While many people have been using headphones for decades, average podcast listener now uses a mobile phone to listen to their favorite podcasts. The smartphones are the most widely used device, followed by smart speakers or computers.
Animalz content marketing podcast
This podcast will help you create a content marketing plan that works. It will also teach you how create compelling content, how it should be structured, and how that strategy can be implemented. Learn about the challenges that come with growing your content-based business in 2019. This podcast will help you make your content marketing more effective.
Andrew Tate is Animalz's General manager and will speak to you about how to create an effective blog post. He provides data from over 100,000 blog views to show you the five phases that make a blog post a success. He also talks about his team's experience pruning content after it's no longer relevant, as they did with 2,000 posts. He will also discuss the importance of content marketing that focuses on quality and not quantity.
Ask Pat 2.0: A marketing podcast
The Ask Pat 2.0 podcast will interest you if marketing and business interests you. It's Pat Flynn's weekly coaching call, which answers the burning questions of entrepreneurs. With over one hundred episodes, this podcast is an excellent resource for business owners, marketers, and small-scale creatives. You can listen to the podcast on many platforms. These are just a few of the topics Pat will be discussing on the podcast:
Pat Flynn has been a serial entrepreneur as well as a best-selling author. He is also a startup advisor. He interviews business leaders and thought leaders to bring you actionable advice and big picture ideas. He shares his strategies, marketing tips, and other information to help you grow your business online.
Behind the Numbers, a podcast about marketing is available
The Behind the Numbers podcast offers a great way for you to keep up with the latest marketing trends. This podcast features interviews with marketing luminaries and offers a unique perspective on marketing and business. Each episode is approximately 15-25 minutes long and focuses solely on marketing. Darren Rowse - a popular blogger with more than 5,000,000 readers per month - hosts a marketing podcast that aims at helping bloggers.
Each episode features a conversation from a top marketer sharing strategies and insights. This program focuses on marketing strategies that can help companies build and retain loyal customers. The episodes cover everything, from the role and responsibilities of the marketing team to the best methods to communicate with customers.
FAQ
Why Content Marketing?
HubSpot claims that "the average person spends nearly 2 hours per day consuming content on social media, in their newsfeeds while reading magazines, browsing the internet, and listening to podcasts. That's quite a bit of content time!
What length should my content marketing campaign last?
It varies based on the type of service or product offered.
One example is if your company sells shoes. You might spend one month designing a new model. For example, you might launch this new product in August and continue to update it throughout the year.
If you're selling clothes, you might create one look for fall and one for spring. Your goal is continually offer something fresh so your audience never gets bored.
The length of time that your content marketing program lasts depends on your goals. You may only need one channel for small businesses. If you are a larger company, it may be necessary to consider multiple channels in order to reach a large audience.
How can I improve the content marketing strategy of my company?
By focusing on content and distribution, you can improve your content-marketing strategy. It is important to first identify your ideal customer. This will help you determine where they live online. Once you know this information, you can tailor your content to appeal to them. A second thing you need to do is develop a unique voice that stands out from your competitors. Third, you need to figure out how to distribute your content effectively.
How can you make great content?
Content should be useful, interesting, and easily shared. The best content is clear and concise. It should include a call-to action such as a link, button, or link that allows readers to signup for a free trial, find out more about a product/purchase something from your site. Visuals are also important in order to make your content easily shareable across media.
How much does it cost to hire a content strategist?
A lot of agencies and freelancers can offer content creation services for reasonable prices. However, some companies choose to pay more because they value the expertise of the person working on the project.
Do I need an agency for Content Marketing?
No! No. There are many online tools that can help you create high quality content. Agents tend to be more expensive.
Statistics
- Measure your goals with a progress indicator of 0-100%. Make your goals collaborative and transparent (semrush.com)
- Seventy-two percent business to business (B2B) (mailchimp.com)
- According to research compiled by Coschedule: Companies that publish 16+ blog posts a month get as much as 3.5x as much traffic as those that publish 0-4 posts a month. (criteo.com)
- Progress indicators (0–100%) allow each team member to see how attainable each goal is and understand what remains to be accomplished. (semrush.com)
- Forty-seven percent of buyers view 3 to 5 pieces of content before engaging with a sales representative. (mailchimp.com)
- According to the Content Marketing Institute, 70% of B2B marketers and 86% of B2C marketers surveyed use content marketing in some form or other. (criteo.com)
- An example of an overarching goal could be: "In 2022, we want to achieve a 20% increase in revenue created by organic content and generate 15,000 MQLs with a budget of $30,000." (semrush.com)
- We found that 40% of businesses don't have a documented strategy yet. (semrush.com)
External Links
How To
What is Content Marketing?
A content market plan (CMP), a strategic document, helps you identify your goals, objectives, strategies, and methods for building and executing your online presence. It's a blueprint for reaching your goals through content distribution and creation.
The CMP is typically broken down into 3 main areas.
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Your overall strategy. What are your goals?
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Your content strategy. How will you find the right people for writing, curating, and distributing your content.
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The strategies you'll use in order to implement your strategy. What channels will your content be shared on? And what types of content will you produce?
These four components make up an effective CMP:
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Goal Setting – Define and measure your target audience.
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Audience Research - Understand your ideal customers so you know exactly where to look for them.
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Strategy – Create a clear vision for where you are going. Then break it down into smaller pieces.
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Execution – Set realistic expectations about when you can expect to see results.